Hi there!

We believe there is tremendous benefit in working with a financial planner. But it’s important to get the right relationship. Interview a few planners before you decide and do your research. ALWAYS ask how a planner is being compensated and whether or not they are a fiduciary (we are).

Xena is positioned to serve clients that work in the tech industry and are facing issues such as receiving equity compensation (typically RSUs) or preparing for an IPO. We have direct experience with clients from most of the big tech companies (Amazon, Microsoft, Google, Meta) and are familiar with their comp structures and benefit packages. 

As for experience, Danika started working in the financial planning profession in 2014. She is a CERTIFIED FINANCIAL PLANNER TM (CFP), a Registered Life Planner (RLP) and a Certified Student Loan Professional (CSLP). 

Let’s chat about it! Set up a time for a free 30-minute call and we can discuss your situation and what you’re looking for.

Absolutely! We specialize in working with women and their partners (of any gender), but we also work with single men. Frankly, if our message resonates with you, there’s a good chance we’ll work well together. And if it’s not a good fit, we’ll refer you to another planner.

Yes. All engagements can be canceled at any time. Any fees will be prorated for the current time period.

No. We feel strongly that people at all income and asset levels deserve access to high-quality financial advice. We strive to make financial planning accessible to those who do not meet the minimums of more traditional wealth management firms.

If you’re looking to “beat the market” or are overly focused on investment returns, we will likely not be a good fit for working together. Additionally, we work collaboratively with clients; if you’re looking for someone to do 100% of the work for you, a high-service firm will be better suited to your needs.

There’s a lot of emotion tied up in investing. One of the primary benefits of outsourcing this particular facet of your life, is that we are not emotionally attached to your portfolio. We believe in holding a diversified portfolio of low-cost index funds. While some clients come to us with individual stocks, we will never recommend you buy an individual stock.

We do! Danika is based in Seattle and Mariana is in Brooklyn, but we can work with clients anywhere in the US.

Keeping your data safe and secure is our top priority. All Xena FP employees and contractors avoid sending sensitive information in emails and encourage clients to similarly refrain.

We believe that using an online portal to transmit and receive sensitive information and documents is more secure than email.

Our services are based almost entirely on web-based software applications. We use multi-factor authentication and select app-based over SMS-based where available. All systems are accessed using strong passwords.

To read more about the security policies of our providers, please see the detail provided in the links below:

Google’s G suite (calendar, file storage, email)

Right Capital (financial planning)

Docusign (electronic signature)

Wealthbox (client relationship management)

Stripe (payment processing)

Mailchimp (all-client emails)

Schwab (investment management)

Quickbooks Online (bookkeeping)

Holistiplan (tax-return analysis)

PreciseFP (data gathering and risk tolerance)

Calendly (scheduling)

1Password (password manager)

Knudge (reminders)

Current clients work at both public and private companies and include the following companies:

• Amazon
• AT&T
• Duolingo
• Expedia
• F5
• Figma
• Google
• Gradle
• Impinj
• Leafly
• Lyft
• Meta
• Microsoft
• Netflix
• Omnivor
• Outreach
• Pilot
• PwC
• Qualia
• Qualtrics
• Remind
• Salesforce
• Seattle Genetics
• Snap
• Stripe
• T-Mobile
• ThredUp
• Twitter